News

49ers’ Kyle Juszczyk wins appeal on fine over ‘Juice’ celebration that NFL said imitated beer chug

49ers’ Kyle Juszczyk wins appeal on fine over ‘Juice’ celebration that NFL said imitated beer chug

FILE - San Francisco 49ers fullback Kyle Juszczyk gestures after a play against the Miami Dolphins during the second half an NFL football game in Santa Clara, Calif., Sept. 20, 2026. (AP Photo/Kelley L Cox, File) Photo: Associated Press


By JOSH DUBOW AP Pro Football Writer
SANTA CLARA, Calif. (AP) — San Francisco 49ers fullback Kyle Juszczyk won his appeal over the fines issued by the NFL for what it deemed an “offensive” celebration when he imitated drinking a beverage, which the league said looked like he was chugging a beer.
Juszczyk was initially fined $29,852 for two infractions of the league’s sportsmanship rules after celebrating two catches in the third quarter of a Week 2 win over the Miami Dolphins by doing the celebration he has done for years while the fans at Levi’s Stadium cheered “Juice!” for his nickname.
He appealed the fine and an appeals officer ruled in his favor, the league said Wednesday.
ESPN first reported that the fine had been rescinded on appeal.
The NFL has vowed to crack down on celebrations this season and initially ruled that the “imitation of chugging a beer constituted an offensive demonstration and could reasonably be construed as being in poor taste.”
The NFL has issued 21 fines in the first three weeks for illegal celebrations or obscene gestures totaling more than $300,000. It’s not clear how many others have been rescinded on appeal.
Juszczyk has been doing a version of that celebration throughout his career in San Francisco in response to 49ers fans chanting his nickname after catches or other big plays. He argued in the appeal that he was imitating drinking juice.
“I don’t know how else to say it. I wasn’t drinking beer in my celebration,” Juszczyk said on Sept. 24. “I think you guys all know my nickname is Juice. I have Juice on my pads. The stadium yells ‘Juice!’ when I catch the ball. When I celebrate, I celebrate by drinking juice, and it’s been that way for years. So I was surprised as anybody when I got a fine this week.”
Juszczyk has been the 49ers’ nominee for the Art Rooney Award for sportsmanship for the past six seasons. The only fines he previously has had were for illegal use of the helmet and low blocks.
Juszczyk is in his 14th season in the NFL and 10th with San Francisco. He has made the Pro Bowl 10 times and was an All-Pro in 2023 and ’25.
___
See AP’s full NFL coverage here

News

10 hours ago in Entertainment

‘You Can See Everything’ surges with $19.5M at box office; ‘Clayface’ takes No. 1

DC Studios scored a modest, R-rated win with "Clayface," landing a $24 million opening weekend, according to studio estimates Sunday. But the biggest success story in theaters remained A24's Elizabeth Holmes documentary "You Can See Everything," which pulled in $19.5 million in its first weekend of wide release.

10 hours ago in Lifestyle, Trending

Halloween candy sales are off to a slow start amid high chocolate prices and affordability concerns

Halloween candy sales are off to a slow start this year as U.S. consumers grapple with high living costs and eye-popping chocolate prices. Halloween candy sales fell 6.7% in the month ending Oct. 17 compared to the same period last year, according to NielsenIQ, a market research firm.

10 hours ago in Sports, Trending

Yamal, Mbappé, Kane and Messi in contention to win the Ballon d’Or. Here’s what to know

The Ballon d'Or winners will be announced on Monday with a new generation of soccer stars, led by Lamine Yamal and Kylian Mbappé, ready to stamp their name on the trophy that for so long was a personal duel between Lionel Messi and Cristiano Ronaldo.

10 hours ago in Entertainment

Chris Brown avoids prison time for brawling at a London nightclub

Grammy-winning singer Chris Brown avoided prison time Monday for beating a music producer with a tequila bottle at a London nightclub three years ago.

3 days ago in Entertainment

‘Rent’ musical celebrates its 30th Broadway anniversary with a starry show: ‘No day but today’

Jordan Fisher was in middle school when he first heard it. He was at his first cast party, gathering with fellow performers around his drama teacher's piano after some community theater.